B2B Commerce
Build account-aware storefronts on a composable core—then run quotes, approvals, and reorders at scale across regions and teams.
Trusted by B2B companies driving real growth
Built for complex buying
Handles the way businesses actually buy—multiple approvers, budget limits, purchasing hierarchies. It's all built in, not bolted on.
Composable & headless
Swap out pieces of your tech stack without breaking everything else. Use the search tool you want, the CMS you prefer, the payment provider that works for your market.
Personalized experience
Each customer sees their own catalog, pricing, and promotions based on their contract. The system enforces the rules automatically—no manual checking at checkout.
Omnichannel ready
Whether customers order online, through a rep, or at a branch, everyone's looking at the same inventory and order data. Manage orders with maximum accuracy.
Deep integrations
Connects to your ERP, CRM, product database, and other systems through modern APIs. Less time maintaining integrations and keep everything in sync.
Global by default
Run multiple regions, brands, and currencies from one platform. Each market gets localized content and tax rules without building separate storefronts.
How it works
What you can do
Account-aware storefronts
Buyers see negotiated SKUs, contract prices, and live ATP at login. Reduce tickets by making “the right thing” the default.
Quotes & approvals
Run RFQs, versioning, and multi-level approvals with audit trails. Shorten cycle time and eliminate manual rework.
Auto-replenishment
Customers set up automatic reorders when inventory hits a certain level. They stay in stock without scrambling for rush orders at the last minute.
Contract pricing & promotions
Manage tiers, bundles, and account-targeted promotions centrally. Protect margins while honoring negotiated terms.
Order visibility
Orders automatically route to the right warehouse or supplier. Customers can track everything themselves instead of calling to ask where their order is.
Self-service portals
Customers can request quotes, get approvals, reorder, and pay invoices on their own. Your team handles the complex tasks that actually needs a human.
How Propeller's products fit in?
AI Sales Hub
Your all-in-one sales platform powered by AI Agents
Deploy pricing, approvals, renewal, and spare-parts agents into CPQ, storefront, or service flows.
ERP (SAP, Dynamics), CPQ, CRM, PIM, CDP, tax/compliance, search, payments, data warehouse/BI. If it has an API or a webhook, we can connect it.
