Companies have digitized their processes.
Not their commercial operations.
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Schedule a Commercial Operations Assessment
ERP
CRM
Portal
Email / Phone
OCI / EDI
AI / Other
Disconnected
Operations
Your customer decides how they buy.
1
Through an account manager.
2
Through a customer portal.
3
By email.
4
By phone.
5
Via OCI or EDI.
6
Or with AI.
Your customer sees one company.
But behind the scenes, commercial teams still work with disconnected applications, disconnected processes, and disconnected data.
More systems.
More manual work.
More handoffs.
More complexity.
Not because the technology is missing.
But because commercial operations were never organized as one integrated whole.
Commercial Operations
Architecture diagram goes here — platform rail, AI agents band, 8-cell platform grid, systems of record.
Use what works.
Replace what can work better.
Your ERP runs your business.
Propeller runs your commercial operations.
Your ERP and other systems of record remain the trusted source of your business data. Propeller does not replace your ERP. It lets your ERP do what it does best.
Propeller uses that information to execute every commercial interaction through one unified commercial operation.
✓
No rip-and-replace.
✓
No duplicate data.
✓
No new data silo.
One unified commercial operation.
THIS IS WHERE
›
Quotes are created.
›
Orders are processed.
›
Customer portals are managed.
›
Prices are calculated.
›
Commercial workflows are executed.
›
AI agents are orchestrated.
›
And commercial opportunities are captured.
Where a system of record is missing or adds too little value, Propeller can easily take over that role.
Everything commercial teams need every day.
Commerce
• B2B Commerce
• Customer Portals
• Quotes & Orders
• Self Service
Start with Commerce. Or connect to your existing customer portal.
Sales
• Sales Hub
• Action Hub
• Commercial Insights
• Opportunity Intelligence
Product & Pricing
• Product Information
• Pricing Engine
• Customer-Specific Pricing
• Promotions
• Shipping Rules
Use your existing PIM. Or use Propeller's.
AI & Automation
• AI Agents
• Workflow Automation
• PDF → Order
• Signal-Based Selling
• Next Best Actions
Almost every part of Propeller can be extended with your own AI agents and workflows.
AI doesn't have to be an IT project.
Today, almost any AI agent or workflow can be built with tools such as n8n, Make, or Microsoft Power Automate.
Often by a partner.
A tech-savvy marketer.
Or even an intern.
For example, an AI agent can:
Predict customer churn
Identify commercial opportunities
Check quote margins
Process PDF orders
Alert account managers when customers need attention
Verify pricing agreements
Initiate approval workflows
Every AI agent automatically appears in the Action Hub.
Sales can see exactly what action is needed there. With all context instantly available.
Action Hub
Today: 4 actions
Churn Risk
Verhoeven BV
Customer inactive 47 days — needs attention
Take Action
Opportunity
Bakker Industries
Quote margin below threshold — review required
Take Action
PDF Order
Technische Unie
PDF order received — processed automatically
Take Action
Pricing Alert
Aalberts NV
Pricing agreement expiring in 5 days
Take Action
Start where the return is greatest.
Not every organization faces the same challenge.
Start with the Sales Hub.
Or with B2B Commerce.
Or with AI.
Or automate your commercial workflows first.
Many customers get started while their existing ERP, customer portal, or PIM continues running as usual.
You decide where to start.
Every step makes your commercial operations more unified.
Less commercial complexity.
Greater commercial impact.
Less manual work.
Fewer disconnected applications.
Less duplicate data entry.
Real-time commercial insights.
Greater visibility.
More speed.
Greater commercial impact.
More revenue.
Proven in practice.
Commercial Operations is already in use today at manufacturers and wholesalers.
✓ PDF orders processed automatically without manual entry.
✓ AI predicts customer churn before revenue is lost.
✓ Sales receives real-time commercial actions through the Action Hub.
✓ Complex quotes created from one commercial workspace.
✓ Customer-specific pricing, AI, workflows, and commerce through one commercial operation.
✓ Partners build new AI agents and workflows in days instead of months.
(Place customer logos, results, and customer stories here.)
Ready to modernize your commercial operations?
See Propeller in action (10 minutes)
Discover how Sales, Commerce, AI, and Workflows come together in one commercial operation.
Watch the demo →
Schedule a Commercial Operations Assessment
In one session, we map your biggest commercial bottlenecks and opportunities and show where you can achieve the greatest commercial impact.
Schedule a session →