Spare Parts Ecommerce

Spare Parts Commerce—built around your customer’s installed base.

When a customer signs in, they see only the parts that fit their installed base—priced with their terms.

Propeller drives global sales for top B2B brands

Trusted by B2B companies driving real growth

Tailor made features for Sales team

Installed Base View

Show each customer the equipment they’ve purchased (by serial/BOM), with lifecycle status, service history, and recommended spares.

Installed Base View

Show each customer the equipment they’ve purchased (by serial/BOM), with lifecycle status, service history, and recommended spares.

Installed Base View

Show each customer the equipment they’ve purchased (by serial/BOM), with lifecycle status, service history, and recommended spares.

3D Visualization

See the machine in 3D, explode assemblies, and click the exact part to add it—no guessing. From the CAD view, add to Order or Request Quote in one click; contract pricing and availability apply automatically.

3D Visualization

See the machine in 3D, explode assemblies, and click the exact part to add it—no guessing. From the CAD view, add to Order or Request Quote in one click; contract pricing and availability apply automatically.

3D Visualization

See the machine in 3D, explode assemblies, and click the exact part to add it—no guessing. From the CAD view, add to Order or Request Quote in one click; contract pricing and availability apply automatically.

3D Visualization

See the machine in 3D, explode assemblies, and click the exact part to add it—no guessing. From the CAD view, add to Order or Request Quote in one click; contract pricing and availability apply automatically.

Personalized catalog & pricing

Show each customer only the products and parts they’re entitled to—priced to their contract, tiers, and region. Quotes and orders inherit terms automatically, so reps don’t re-check.

Personalized catalog & pricing

Show each customer only the products and parts they’re entitled to—priced to their contract, tiers, and region. Quotes and orders inherit terms automatically, so reps don’t re-check.

Personalized catalog & pricing

Show each customer only the products and parts they’re entitled to—priced to their contract, tiers, and region. Quotes and orders inherit terms automatically, so reps don’t re-check.

Personalized catalog & pricing

Show each customer only the products and parts they’re entitled to—priced to their contract, tiers, and region. Quotes and orders inherit terms automatically, so reps don’t re-check.

Spare parts commerce is complex. Your platform shouldn't be.

Spare parts commerce is complex. Your platform shouldn't be.

Managing spare parts sales involves unique challenges that generic B2C-first platforms simply can't handle.

Managing spare parts sales involves unique challenges that generic B2C-first platforms simply can't handle.

The Propeller Solution

Propeller combines enterprise-grade commerce capabilities with AI-powered sales automation—purpose-built for the unique demands of spare parts distribution.

Headless by default

API-first catalog, pricing, and order services that slot into your stack without replatforming. Compose experiences for web, dealer, and service portals.

3D parts buying

Store and version lightweight 3D models with hotspot-to-SKU mapping. Let buyers rotate, explode, and add-to-cart with first-time-right confidence.

Deal-aware pricing & quotes

Apply contracts and negotiated terms automatically. Draft quotes from cart or 3D context, route multi-level approvals, and convert to orders in one flow.

Customer Story

"With Propeller's digital commerce platform, Ottevanger has made significant progress in enhancing its customer processes and meeting the needs of its international clients."

Jorn Bruggink

Senior Services Manager

"With Propeller's digital commerce platform, Ottevanger has made significant progress in enhancing its customer processes and meeting the needs of its international clients."

Jorn Bruggink

Senior Services Manager

"With Propeller's digital commerce platform, Ottevanger has made significant progress in enhancing its customer processes and meeting the needs of its international clients."

Jorn Bruggink

Senior Services Manager

Ottevanger and Propeller Digital Commerce Platform

Read Case Study

Ready to transform your spare parts commerce?

Ready to transform your spare parts commerce?

Talk to our team to see how Propeller can modernize your spare parts selling process.

Talk to our team to see how Propeller can modernize your spare parts selling process.

Talk to our team to see how Propeller can modernize your spare parts selling process.

Request Demo

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