B2B Commerce | Multi-Region & Spare Parts

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B2B Commerce

Unite Sales & B2B Commerce.

Grow Faster.

Unite Sales & B2B Commerce.

Grow Faster.

Build account-aware storefronts on a composable core—then run quotes, approvals, and reorders at scale across regions and teams.

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Trusted by B2B companies driving real growth

Why Propeller?

Built for complex buying

Handles the way businesses actually buy—multiple approvers, budget limits, purchasing hierarchies. It's all built in, not bolted on.

Built for complex buying

Handles the way businesses actually buy—multiple approvers, budget limits, purchasing hierarchies. It's all built in, not bolted on.

Built for complex buying

Handles the way businesses actually buy—multiple approvers, budget limits, purchasing hierarchies. It's all built in, not bolted on.

Composable & headless

Swap out pieces of your tech stack without breaking everything else. Use the search tool you want, the CMS you prefer, the payment provider that works for your market.

Composable & headless

Swap out pieces of your tech stack without breaking everything else. Use the search tool you want, the CMS you prefer, the payment provider that works for your market.

Composable & headless

Swap out pieces of your tech stack without breaking everything else. Use the search tool you want, the CMS you prefer, the payment provider that works for your market.

Personalized experience

Each customer sees their own catalog, pricing, and promotions based on their contract. The system enforces the rules automatically—no manual checking at checkout.

Personalized experience

Each customer sees their own catalog, pricing, and promotions based on their contract. The system enforces the rules automatically—no manual checking at checkout.

Personalized experience

Each customer sees their own catalog, pricing, and promotions based on their contract. The system enforces the rules automatically—no manual checking at checkout.

Omnichannel ready

Whether customers order online, through a rep, or at a branch, everyone's looking at the same inventory and order data. Manage orders with maximum accuracy.

Omnichannel ready

Whether customers order online, through a rep, or at a branch, everyone's looking at the same inventory and order data. Manage orders with maximum accuracy.

Omnichannel ready

Whether customers order online, through a rep, or at a branch, everyone's looking at the same inventory and order data. Manage orders with maximum accuracy.

Deep integrations

Connects to your ERP, CRM, product database, and other systems through modern APIs. Less time maintaining integrations and keep everything in sync.

Deep integrations

Connects to your ERP, CRM, product database, and other systems through modern APIs. Less time maintaining integrations and keep everything in sync.

Deep integrations

Connects to your ERP, CRM, product database, and other systems through modern APIs. Less time maintaining integrations and keep everything in sync.

Global by default

Run multiple regions, brands, and currencies from one platform. Each market gets localized content and tax rules without building separate storefronts.

Global by default

Run multiple regions, brands, and currencies from one platform. Each market gets localized content and tax rules without building separate storefronts.

Global by default

Run multiple regions, brands, and currencies from one platform. Each market gets localized content and tax rules without building separate storefronts.

How it works

Connect your stack

Model your business rules

Learn your signals

Act with accountability

Connect your stack

Model your business rules

Learn your signals

Act with accountability

Compose your stack

Pick your CMS, search, payments, and logistics. Plug into our headless core and keep your roadmap flexible.

Compose your stack

Model your business

Launch storefronts

Automate operations

Compose your stack

Pick your CMS, search, payments, and logistics. Plug into our headless core and keep your roadmap flexible.

Compose your stack

Model your business

Launch storefronts

Automate operations

What you can do

Account-aware storefronts

Buyers see negotiated SKUs, contract prices, and live ATP at login. Reduce tickets by making “the right thing” the default.

Quotes & approvals

Run RFQs, versioning, and multi-level approvals with audit trails. Shorten cycle time and eliminate manual rework.

Auto-replenishment

Customers set up automatic reorders when inventory hits a certain level. They stay in stock without scrambling for rush orders at the last minute.

Contract pricing & promotions

Manage tiers, bundles, and account-targeted promotions centrally. Protect margins while honoring negotiated terms.

Order visibility

Orders automatically route to the right warehouse or supplier. Customers can track everything themselves instead of calling to ask where their order is.