Launch B2B storefronts, dealers portals, and spare parts ecommerce with personalized pricing and catalogs to deliver exceptional buyer experiences at scale.
Use Cases
B2B Ecommerce
Launch lightning-fast storefronts with personalized catalogs and personlized pricing.
Self Service Portal
Let customers reorder, track orders, view invoices, and manage returns—no tickets.
Spare Parts Portal
Guide buyers with 2D/3D diagrams from their own installed base to buy the right parts
Omnichannel Commerce
Keep reps, ecommerce, and dealers in sync with unified products, orders, and inventory.
Multi-region Commerce
Go global from one backend—localize language, currency, formats, and content at scale.
Dealers Portal
Give distributors and resellers a dedicated portal to place orders, see their own pricing and assortments, fully synced with your ERP and contracts.
The only Commerce Platform that understands B2B selling
Key Benefits
Turn every channel into a digital storefront
Launch B2B portals, dealer portals, and spare parts stores on one headless platform. Reuse the same core for new regions, brands, or segments without replatforming.
Handles complex B2B by default
Support customer-specific catalogs, contract pricing, approval flows, and multi-site setups out-of-the-box—instead of gluing together custom code for every edge case.
Keep product, pricing, and orders in sync
Connect ERP, PIM, CRM, and payment providers to one commerce core. Whatever changes in your backend is reflected in your storefronts and portals automatically.
Integrate seamlessly with your existing ERP, CRM, PIM, and any systems. Connect through popular iPaaS platforms like Pipedream, Make, and Zapier, or use our pre-built connectors and integration patterns. Our flexible API ensures nothing has to be built from scratch—we work with your entire tech stack.
FAQs
What makes Propeller's Commerce Hub different from Shopify or other B2B platforms?
Propeller is purpose-built for complex B2B selling. Unlike B2C-first platforms, we natively handle customer-specific pricing, contract terms, quote-to-order workflows, multi-level approvals, and integration with your existing CPQ and ERP systems. Plus, our API-first architecture means you're not locked into rigid templates.
Can I use Propeller for both self-serve ecommerce and sales rep-assisted selling?
Absolutely. That's our core strength. Propeller unifies both models in one platform—customers can browse and buy with personalized catalogs while your reps use the AI Sales Hub for quotes, configurations, and approvals. Everything stays in sync automatically.
Does Commerce Hub support complex B2B scenarios like contract pricing and customer-specific catalogs?
That's exactly what we're built for. Show different products, prices, and terms to each customer based on contracts, volume tiers, buying groups, or any custom rules. Your buyers only see what's relevant to them.
Can we migrate our existing commerce platform to Propeller?
Yes. We've successfully migrated customers from legacy systems, Magento, custom builds, and other B2B platforms. Our team guides you through data migration, integration setup, and training to ensure a smooth transition.
Can customers create and manage their own quotes?
Yes. Customers can request quotes directly through your portal, and our AI agents can automate quote generation based on your pricing rules and approval workflows. Sales reps stay in the loop and can jump in when needed.












